10 Ways to Motivate Retail Staff During the Holidays

Seasonal hires are just as important to your brand as your permanent, full-timers because customers do not know the difference between seasonal and regular employees. Both represent your brand; both are responsible for creating a great customer experience.

Crowded mall at Christmas - Store Operations

Tips for Smooth Store Operations This Holiday Season

The holidays are a time of cheer, celebrations, and (unfortunately) stress. Days are busier, nights are longer and the overall well-being of yourself and your store staff is often compromised due to the extra demands that the holiday season brings. There are a lot of things to consider when it comes to preparing for this … 万博移动版 g Tips for Smooth Store Operations This Holiday Season

Un-BOO-lievable Halloween Strategies for Retailers

Halloween is now a huge commercial holiday. According to the National Retail Federation (NRF), 68% plan to celebrate this year spending up to $3.2 billion on costumes, $2.7 billion on decorations, and $2.6 billion on candy. Retailers who tend to focus their marketing efforts on Thanksgiving and the end of Q4 are missing out on … 万博移动版 g Un-BOO-lievable Halloween Strategies for Retailers

5 Not-to-be-Ignored Shopper Demographics for Q4

Q4 is the busiest selling season for retailers. This means more consumers in your stores and restaurants. This is an opportunity to sell and create brand awareness among consumer groups you may not normally interact with at other times of the year. Take advantage of this chance to boost your bottom line. We have 5 … 万博移动版 g 5 Not-to-be-Ignored Shopper Demographics for Q4

8 Sales Boosting Opportunities for Q4

The holiday season is upon us and your stores, where  80% of total holiday sales happen, are the battleground for sales and margins! While Christmas is important to brick-and-mortar retailers (responsible for more than $1 trillion spent on decorations, parties, food, and gifts in the US alone) having a successful Q4 means paying attention to every … 万博移动版 g 8 Sales Boosting Opportunities for Q4

Valentine’s Day In Retail: Interesting Facts and Emerging Trends

Seasonal programs like Valentine's day drive big profits for retailers and restaurants.Valentine’s Day spending is expected to top 20 billion this year! The average spend is also up from $143.56 to $161.96 (a 13% increase from last year). And while most Americans still spend the majority of their Valentine's Day budget on a significant other, the National Retail … 万博移动版 g Valentine’s Day In Retail: Interesting Facts and Emerging Trends

Holiday Visual Merchandising Tricks That Can Be Used All Year

The holiday season means you have more merchandise to move than ever, but your store size has stayed the same. How can you display and sell more merchandise in the same footprint? We have some tips to help you get the most from your holiday merchandising, but even better, you can use these tips all … 万博移动版 g Holiday Visual Merchandising Tricks That Can Be Used All Year

Father’s Day in Retail: Interesting Facts and Emerging Trends

Seasonal programs like Father’s day drive big profits for retailers and restaurants. Father’s Day spending is expected to reach 16 billion in 2018! “Fathers, husbands and sons can expect to feel the love this Father’s Day,” NRF President and CEO Matthew Shay said. “Over the past decade, spending on Father’s Day gifts has increased significantly. Retailers are ready with … 万博移动版 g Father’s Day in Retail: Interesting Facts and Emerging Trends

Mother’s Day in Retail: Interesting Facts and Emerging Trends

Mother's day is the third largest retail holiday in the U.S, following Christmas and the back-to-school season. Seasonal programs like Mother's day drive big profits for retailers and restaurants. Mother’s Day spending is expected to total a near-record $25 billion in 2019! “Mother’s Day spending has been growing consistently over the past several years, and this year’s spending is expected … 万博移动版 g Mother’s Day in Retail: Interesting Facts and Emerging Trends

3 Industries that Slam Dunk March Madness

Retailers who consistently score a marketing slam dunk during March Madness do so because they know their customers. These brands have spent time understanding who their customers are, where they engage and address the specific wants and needs of their target audience when they plan their March Madness marketing.  To inspire your March Madness marketing … 万博移动版 g 3 Industries that Slam Dunk March Madness

CPGs: 6 Steps to Ensure a Successful Holiday Season

It may be August, but if you work in the retail or CPG space, then your mind is probably in November or December (i.e. the holiday season) already. And if it isn’t, it’s high time to start thinking about the holidays. Brands across the board will surely bring their A-game to reach and convert shoppers, … 万博移动版 g CPGs: 6 Steps to Ensure a Successful Holiday Season

March Madness: The Thrill of Sports Merchandising Victory

In-store merchandising programs that align with prominent sporting events can reap long-term wins for retailers and CPG brands. March Madness and NBA playoff promotions may run for a few weeks only, but they have year-round benefits. Let’s look at a few. In-store merchandising is a profits magnet Products selected for seasonal or promotional merchandising typically … 万博移动版 g March Madness: The Thrill of Sports Merchandising Victory

9 Ways to Turn Your Seasonal Employees into Top Performers

Keeping employees motivated is a challenge that retailers face all year round, but the task becomes especially difficult during the holidays when you’re dealing with seasonal staff. Why? Because unlike full-time employees, seasonal workers may not be as invested in your company and thus may not exert themselves fully. If you’re struggling with empowering your … 万博移动版 g 9 Ways to Turn Your Seasonal Employees into Top Performers

7 Tips to Guarantee the Success of Your Holiday Programs

The holiday season is practically here, and if you’re in retail, you’re likely all geared up for the coming months. You probably have your holiday inventory ready to go, and you have a number of programs planned out. From seasonal promotions to winter-themed window displays, you know exactly what you’ll implement this holiday season to … 万博移动版 g 7 Tips to Guarantee the Success of Your Holiday Programs

Why the 4th Quarter is Critical to Retail

The 4th quarter is essential to a retailer’s bottom line. It is the biggest quarter for retail sales in the United States. The biggest quarter for retail sales The months between October and December are commonly known as “the holiday season”. They include consumer-spending holidays and celebrations such as Halloween, Thanksgiving, Hanukkah, Kwanzaa and Christmas. … 万博移动版 g Why the 4th Quarter is Critical to Retail

Why Seasonal In-Store Merchandising Keeps on Giving

Seasonal in-store merchandising is like the proverbial gift that keeps on giving. Programs like Halloween and Christmas may run for a few weeks only, but they have year-round benefits. Let’s look at a few. Seasonal in-store merchandising is a profits magnet Products selected for seasonal merchandising typically come with higher built-in margins. Seasonal merchandising leads … 万博移动版 g Why Seasonal In-Store Merchandising Keeps on Giving